User Experience Design:
The user is number one.

Our multidisciplinary team of passionate user experience designers is Behavior’s heart and soul. No matter the project or client, our designers and technologists are committed to building elegant, compelling, and reliable user experiences. Our team includes specialists in all aspects of the user experience, including interaction design, visual identity, brand development, usability, analytics, motion graphics, and rich interface technologies.


Methods:
  • Visual Design
  • Branding and Identity
  • Information Architecture
  • Interaction Design
  • Competitive Analysis and Research
  • Expert Usability Audits
  • Usability Testing
  • User Research and Personas
  • Mental Models and User Scenarios
  • Functional Specifications

Solutions:
  • Rich Internet Applications
  • Social Media Design
  • Branded Experiences
  • Online Promotion and Marketing
  • Prototypes and Concepts
  • E-Commerce and Online Retailing
  • Intranets
  • Logo and Identity Design
  • Content Management Systems
  • Portals
  • Advertising and Campaign Design
  • Product Demos

Related Projects

The Business Exchange

Call it Publishing 2.0. The forward-thinking leaders at BusinessWeek.com wanted to augment their award-winning editorial content with the collective wisdom and specialized interests of their diverse reader community. The solution is a groundbreaking topic-based social ... (more)

Big Picture Learning

Big Picture Learning is a worldwide not-for-profit network that generates and sustains innovative, personalized schools that work in tandem with local communities to pioneer education. BigPicture.org allows participating schools to share, communicate, raise funds and ... (more)

National Geographic Channel Redesign

Behavior was retained by National Geographic Channel (NGC), a popular television channel featuring non-fiction programming, to redesign and reimagine an online companion for their highly-acclaimed original shows. Behavior drove the project with two core objectives: ... (more)

HBO’s John Adams

Behavior Design launched the online companion to HBO’s epic 7-part miniseries event, John Adams. We created an immersive interactive experience layered with rich content, including exclusive behind-the-scenes interviews with the series creators David McCullough (American Historian ... (more)

AARP.org Redesign

AARP, one of the nation’s largest and most influential membership organizations, approached Behavior to redesign a market-leading online presence for their existing and future members. We created an online destination that personifies the diversified ... (more)

MoMA Georges Seurat Website & Kiosk

For their exhibition Georges Seurat: The Drawings, the Museum of Modern Art engaged Behavior to design a companion website in addition to a kiosk where visitors can securely explore Seurat’s four surviving sketchbooks. We embraced ... (more)

AARP Bulletin Redesign

Behavior redesigned AARP’s online publication—AARP Bulletin Today. While we leveraged the global navigation and architecture established during AARP’s Web site redesign, we wanted to incorporate the publication’s unique brand identity and mimic the print design ... (more)

4Kids TV Redesign

4Kids Entertainment, a major licensee of children’s media, hired Behavior to come up with a strategic solution to improve their online presence and effectively house their various TV programs. Our solution conceptualizes a gaming ... (more)

LiveScience Redesign

Behavior redesigned LiveScience.com, Imaginova’s popular science news and information Web site. Loaded with “intellectually curious” content, we sought to strengthen Livescience.com by incorporating interactive, community building features, such as: videos, blogs, and a social networking ... (more)

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The Onion Redesign

The Onion, America’s most popular humor publication, turned to Behavior Design to facilitate a complete redesign of its popular Web site. In an effort to boost online readership and unveil a decade’s worth of ... (more)

View Related Case Studies:
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Publishing
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